With the changes in the weather and the Autumn/Winter season now in full swing we have seen some interesting sales trends for this period. This is a great opportunity to see what your potential customer base is demanding and top up your head-wear and accessory ranges. Especially with the Christmas rush soon coming. Last month we focused on gloves and ski hats and these are still incredibly popular.
Our bestselling gloves so far include our Adults and Children’s stretchy magic gloves. GC9, GA9 and GC11 are three affordable options in particular. These magic gloves also feature vibrant colour schemes that will appeal to wide range of customers. More fashionable options like GL61 and GL1207 were also well sought after.
Ski hats remain the most popular product range this year round. Superb additions like A1236, A1245 and A1233 has been heavily purchased and we still have plentiful stocks. We have sold plenty of Thinsulatesalso with classics like A547, A668 and the variations of A368 being well favoured.
Children’s ski hats like C511and C506 were the bestsellers in our Children’s collection thanks to their great designs and affordability. Children’s novelty and peru hats are another trend that has popped up this time around. C434, C344 and C349 are just three examples of this but they are selling fast with low stock levels, so get in quick for those.
Finally we can take a look at the seasons bestselling bags and wellies. Our checked patterned rucksacks LB15 and LB16 were the biggest selling bags. But our tweed cross body and shoulder bags like LB55 and LB52 were another in demand option. All of our wellie designs are excellent but WF130, WF131, and WF128 are the most favoured this time around.
Just recently you will have received our new Autumn/Winter 2017 catalogue. Hopefully you will notice that as well as continuing with seasonal favourites, we have refreshed the range extensively with many new additions across all areas of our collection.
Ski and Bobble hats
Ski and bobble hats are central to most retailer’s collection for A/W. Functionality is key, yet the pom-pom and bobbles are still a big driver in terms of trend for AW17. You will find a great mix of price options and designs within both our existing best-selling lines and all new items for the season.
We are also happy to announce that we have extended our range of Thinsulate options across all genders. Ski hats like A1295 and Bobble hats like A1301 are a great example of range extension within this popular staple product group.
If you are looking for a more fashionable handwriting, ski hats A1313and A1320 feature additional interest yet still provide the ultimate functionality for the season. New additions to our children’s collection are particularly eye catching and colourful like C560 and C565.
Customers looking to build on their accessory selection will benefit from our extended glove collection. You will find a combination of great value items but will also notice we have focused on additional options with a little more style. Many of our new gloves are stretchy and will provide the perfect mix of comfort and style.
Our country collection which is central to an all season offering, also benefits from some great new additions. Tweed wide and short brim hats like A1341 and A1355 are very popular choices. With price being key, we have focused on developing more affordable lines which still keep a classic outline. Our new tweed 8-Panel cap in Navy and Olive will undoubtedly be a popular choice. Baseball caps like A1347 and A1352 have been specifically developed with the Autumn/Winter months in mind.
Trilby and Fedoras
Finally we have continued the range extension through to our moulded collection of Fedoras and trilby’s. A key brief for this part of the collection was to deliver additional, more achievable price points to the felt specifications of the range. With prices rising, we have worked hard with suppliers to provide customers with popular classic shapes, at more palatable retail points. We feel we have been successful with codes H112, H118, H111 as a handful of examples.
We are almost halfway through the Autumn/Winter season for 2016 and we have found some interesting trends for this period so far. Firstly and perhaps understandably our most popular hat style so far is our range of ski hats. In particular the more practical Thinsulate hats like A368/B and A334 along with the more straightforward SKIBK. These are durable, affordable and remain an essential purchase for your Autumn/Winter hat collection. More stylish options include A1254 and A1240 with their standout pom-poms and turn-up brims.
Flat caps are also immensely popular this time around. H91 is our biggest seller so far but A14 and H27 are also in high demand. These Flat caps are the perfect mix of strength, style and tradition so it’s no surprise they are well sought after.
Other interesting bestsellers include our unisex tweed baseball cap AE13, our practical wax bush hat A60, the sublime Women’s beret A419 and also the traditional Sherlock Holmes hat A251. B269 and C434 remain the bestsellers from our diverse children’s collection.
We’ve seen some interesting trends also from our accessories collection. GA9 is the bestselling pair of gloves thanks to their suitability during the winter season. GA31 and GA11 are also both popular styles able to withstand any harsh weather. More colourful options for children like GC10 and GC9 were also frequently purchased.
Functional bags like LB5 and LB4were well favoured along with more stylish options like LB16 and LB44. Our range of wellies has amassed many admirers over the last couple of years. WF126, WF117 andWF112 were the three biggest sellers so far, featuring sturdy rubber materials with outstanding designs. Finally we can’t mention Autumn/Winter without mentioning the dreaded rainfall. U61 and U83 are our most popular umbrellas which feature a free display box for ease of sale.
These products are available for purchase now and as ever we offer free delivery over £300 with a minimum order of £100. This is a prime opportunity to increase your stock before the Christmas rush and to top up any ranges you may have.
The date was September the 3rd. Our vans were loaded, the sun was beaming and we were heading to the Birmingham NEC for one of the biggest trade shows of the year, Autumn Fair 2016. We had a very successful show, whilst having a great time in the process and we would to take this opportunity to thank those who came to see us. Getting an opportunity to meet many of you face to face is always a tremendous one, particularly as we can showcase our new stock and advise you on what is currently selling well.
We would like to take another opportunity to show you what the most popular ranges during the show were. Firstly the biggest interest this time around was for our Ski hats, In particular A1230and the babies bobble hat B269. Our Thinsulate branded range also gets more popular year on year. A368 in various colours and A668 were particular standouts bringing with them a reputation for durability and warmth that your customers will love.
We had substantial sales from our Children’s collection once more with ponchos like CR3 and CP1 along with ski hats like B250 being perfect for keeping the little ones warm and dry during the Autumn/Winter months.
Flat caps like A14 and H27 were well sought after and are superb for any season. Plus with the changes in weather we had increased interest in wellies like WF121 or WF117and gloves like GL5 or GM25. Finally we had some purchases in our range of bags. LB17 and LB15 feature standout colourful patterns that will appeal to your customers.
Sadly this was our final trade show of the year and we won’t be able to attending anymore until next year for the Spring/Summer season. As mentioned before we always enjoy meeting you and showing our new and old ranges. Throughout the coming months we will continue to keep you updated on what’s hot during the Autumn/Winter season though our newsletters/blog posts and our social media.
Our next stop will be our final one as we are returning to the Birmingham NEC for one of the biggest shows of the year Autumn Fair 2016. This really is the last opportunity to get a proper look and feel at our new and repeat ranges for Autumn/Winter.
Beloved ranges around this time of year include our Ski hats that are ideal for worsening weather conditions with many of our new additions featuring bright colours and exquisite pom-poms. We are also once again featuring our range of Thinsulate branded hats that bring with them a reputation for durability. You will also be able to view our newest pillbox hats and headbands many of which are part of our faux fur collection.
Those who cater for children will love the expansions to our children’s collection including new animal and pattern based ski hats along with our already well sought after character based novelty hats. We have brand new accessories to show you that will compliment any outfit while still being practical.
Our tweed bags are becoming more popular year on year so we’ve naturally designed more to potentially add to your collections. We also have some funky new wellies and sublime new gloves that will definitely appeal to a wide range of customer tastes. Finally this is a great opportunity to mention that we are previewing our new Occasion range for the coming season. This trade show being the best way to really get a sneak preview of our weddings hats and fascinators before they are revealed fully very soon.
You can view some of these products and more information about us can be found from the link here http://www.autumnfair.com/Exhibitor/SSP-Hats-Ltd. The event takes place between the 4th and 7th of September where we will be eagerly waiting in Hall 4 at stand 4E50-F51. More information on registry can be found here at http://www.autumnfair.com/ and registration if free so if you can get down to the NEC there’s really no excuse not to.
Along with our seasonal trade show attendance we are also pleased to announce that we will be releasing our new Autumn/Winter 2016 catalogue with price list very soon next month. This will feature a showcase of many of our new additions to our existing ranges. This includes our knitted bobble hats which we are massively extending. These will feature a great mix of colours and nearly all will feature an exquisite bobble. Plus they are one size fits all, so they will fit a range of head sizes.
Faux Fur hats will also be added to this season. This includes some new headbands and pillboxes that will keep those heads warm and cosy during the cold winter months. Our children’s collection is getting some new additions including bobble hats, ski hats and headbands that will appeal to their childlike sensibilities.
We have also added to our gloves and welly ranges, both of which our essential purchases to keep those hands and feet dry during the worsening weather conditions. Naturally we will also be restocking on our most successful ranges from last year. This new directory should be with you very shortly. We should have 100% stock levels of all products very soon, but do feel free to place orders as soon as you like, we can then arrange a despatch date to suit you.